Local SEOSEO Case Study

SR Home Massage & Spa: +41% Clicks in 28 Days

Location pages for every service area drove a 41% increase in organic clicks in just four weeks.

Client
Home massage service · Dubai & Sharjah, UAE
Duration
28 days
Tools / Stack
Google Search Console, location pages
SR Home Massage & Spa: +41% Clicks in 28 Days
+41%Organic clicks
+26%Impressions
366Clicks (28 days)
+72%Top page growth

The challenge

A home-service business covering many neighbourhoods needed to rank in each area, not just one.

The solution

Separate optimised location pages, local keywords in titles and content, improved schema and internal linking.

Proof: real data from the project

Original screenshots from Google Search Console, Google Business Profile, map-grid scans and Ahrefs. Click any image to view it full size.

Google Search Console insights, last 28 days: 366 clicks (+41%) and 6.79K impressions (+26%)
Google Search Console insights, last 28 days: 366 clicks (+41%) and 6.79K impressions (+26%)

Top location pages

  • Home Massage in Al Nahda, Sharjah — 257 clicks (+72%)
  • Home Massage in Deira, Dubai — 39 clicks (+63%)
  • Home Massage in Rolla Area, Sharjah — 28 clicks (+56%)

Work completed

  • Separate optimised pages for each service area
  • Local keywords in titles, meta and content
  • Improved schema and internal linking
  • Updates based on Search Console insights
Free download

The Local SEO Checklist: 40 Steps to the Google Maps Top 3

The exact checklist I use for clients in the US, UK and UAE — Google Business Profile, citations, reviews, website and tracking.

  • 40 actionable steps in 6 sections
  • Google Business Profile optimisation
  • Citations, reviews & local links
  • Printable PDF — tick off as you go

Want results like this?

This project was delivered with my Local SEO & Google Business Profile service.

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