Technical SEO Audit

If Google can’t crawl, render, index and understand your website, nothing else in SEO works properly — not your content, not your links. A technical SEO audit finds every issue that is quietly holding your rankings back and turns it into a clear, prioritised plan.

Most audits end with a long PDF full of warnings. Mine ends with a ranked list of what actually matters for your site, why it matters, and exactly how to fix it — and because I’m also a developer, I can fix it for you.

When you need an audit

• Traffic dropped suddenly or slowly declined over months
• Pages are “Discovered – currently not indexed” or “Crawled – currently not indexed” in Search Console
• You are planning a redesign, a migration or a platform change
• The site feels slow and fails Core Web Vitals
• You’re about to invest in content or links and want a solid foundation first
• You bought or inherited a website and don’t know its SEO health

What I check

Crawling and indexing

• Robots.txt, XML sitemaps and meta robots tags
• Search Console coverage — why pages are excluded and how to fix it
• Crawl depth, orphan pages and crawl-budget waste
• Redirect chains, loops and broken links (404s)
• Canonical tags and duplicate content

Site architecture and internal linking

• URL structure and hierarchy
• Internal link distribution to your most important pages
• Breadcrumbs, pagination and navigation

On-page technical elements

• Missing, duplicate or too-long titles and meta descriptions
• Heading structure (H1–H3)
• Thin and near-duplicate pages
• Image alt text, file sizes and formats

Speed and Core Web Vitals

• LCP, INP and CLS on mobile and desktop
• Render-blocking CSS and JavaScript, unused code
• Image optimisation, caching and CDN
• Hosting and server response time

Structured data

• Organization, LocalBusiness, Product, Article, FAQ and Breadcrumb schema
• Errors and warnings in Google’s Rich Results Test

Mobile, security and international

• Mobile usability and layout issues
• HTTPS, mixed content and security headers
• Hreflang for multi-language sites

Tools I use

Screaming Frog, Google Search Console, GA4, Ahrefs, SEMrush and PageSpeed Insights — plus a manual review, because tools don’t understand your business priorities.

What you receive

• A spreadsheet of every issue found, grouped by type and affected URLs
• A priority score for each issue: impact vs. effort
• Plain-English explanations of why each issue matters
• Step-by-step fix instructions for WordPress, WooCommerce or Shopify
• A walkthrough call or video to go through the findings together

Implementation

Many clients ask me to fix the issues as well. Because I build websites, I can handle redirects, schema, speed optimisation, template changes and indexing fixes directly on WordPress and WooCommerce — and verify the results in Search Console.

How it fits into growth

Every successful project in my portfolio started with technical clean-up. For a brand-new culinary institute, the first month was a full audit with SEMrush, Screaming Frog and Search Console — fixing crawl errors, sitemap issues and Core Web Vitals. A year later, the site ranks #1 for five high-intent keywords. For Alhamd Tech, fixing crawl and indexing issues was the foundation for 91,000 clicks in three months.

Timeline

A typical audit for a small to medium website takes 3–7 days. Large eCommerce sites may take longer depending on the number of URLs.

Want a quick health check first? Send me your URL and I’ll point out the top issues for free.

Frequently asked questions