eCommerce SEOSEO Case Study

AE Vape Club (UAE): 12,350 AED in Organic Sales

Brand-keyword category SEO that put the store on page one for Caliburn, Voopoo and Geekvape — and drove real revenue.

Client
AE Vape Club · eCommerce, UAE
Duration
Ongoing
Tools / Stack
Google Search Console, WooCommerce
AE Vape Club (UAE): 12,350 AED in Organic Sales
12,350 AEDOrganic sales
44Orders
213Products sold
261 AEDAvg. order

The challenge

A highly competitive UAE market where the store needed to capture traffic from popular brand keywords and turn it into sales.

The solution

Technical fixes, fully optimised brand category pages, product schema, internal linking and links from relevant industry sites.

Proof: real data from the project

Original screenshots from Google Search Console, Google Business Profile, map-grid scans and Ahrefs. Click any image to view it full size.

Keyword rankings (Search Console)

  • “Caliburn vape” — avg. position 2.6
  • “Caliburn” — avg. position 5.0
  • “Geekvape” — avg. position 4.0
  • “Voopoo” — avg. position 4.4
  • “Vape” — avg. position 9.4

Actions

  • Fixed indexing and crawl issues; improved speed and Core Web Vitals
  • Optimised category pages for top brand keywords
  • Optimised product titles, descriptions and schema
  • Logical internal linking between categories and products
  • Backlinks from relevant industry websites

Business impact

  • Total sales 12,350 AED (net 11,480 AED)
  • 44 orders, 213 products sold
  • Average order value 260.91 AED
Free download

The Local SEO Checklist: 40 Steps to the Google Maps Top 3

The exact checklist I use for clients in the US, UK and UAE — Google Business Profile, citations, reviews, website and tracking.

  • 40 actionable steps in 6 sections
  • Google Business Profile optimisation
  • Citations, reviews & local links
  • Printable PDF — tick off as you go

Want results like this?

This project was delivered with my eCommerce SEO service.

Get a free audit
More case studies

More eCommerce SEO projects

See all
Contact

Let's get your business to the top of Google

Tell me about your business and goals. I reply within 24 hours with a free mini-audit and next steps.

1/4What do you need help with?
2/4Tell me about your business
3/4Budget & timeline

Monthly or project budget

When do you want to start?

4/4Where should I send your plan?

No spam. I reply personally within 24 hours with a free mini-audit and next steps.